Formed in 1995, the Percussion Marketing Council (PMC) is the percussion industry's trade organization. Its members are drum and percussion manufacturers, suppliers, and dealers, and it is governed by a board made up from a representative group of its members. But more than just a group of companies and a governing body, the PMC is a non-profit with a mission to actively promote the many benefits of drumming to the general public. By working together as a group of related firms in a non-competitive and cooperative manner, the PMC is creating more players and is assuring continuous development of more and new drummers.